Potentials in technology are always on display, and as they expand, new directions emerge in digital design. The year 2023 is almost here, and it will bring with it fascinating new ideas and innovations for enhancing and revolutionising user interface and user experience design.
Why it’s crucial to keep up with current trends in user interface and experience design
We’re a seasoned digital innovation firm that creates complete digital goods. Offering this as a service necessitates keeping abreast of developments in fields like colour theory and universal design, both of which have the potential to affect users’ expectations. Remember that the user’s first impression of your brand or organisation is strongly weighted on the UX and UI of your digital product, such as an app or website, and design it accordingly.
NEW GUIDE TO UX/UI DESIGN TRENDS FOR 2023
Here are 7 user experience/user interface trends to watch for in 2023.
For optimal usability, performance, and aesthetics, a human-centered design will take into account cutting-edge UX/UI practises.
Check out these seven innovative design tendencies for 2023.
(1) Merging Virtual and Physical Worlds with Augmented Reality
The popularity of virtual reality (VR) conversation has increased in recent years, in part because of Meta, and in part because of the frequent Covid lockdowns. This year even marked the debut of VR’s Fashion Week. Many other businesses are also working on ways to facilitate online interaction and the integration of digital and analogue processes in the workplace. Examples of such applications include the use of augmented reality (AR) to visualise the outcome of a room’s design and paint job before investing in permanent fixtures, the use of virtual reality (VR) to simulate the separation of conjoined twins from different locations in advance of the actual surgery, and the use of AR by supply chain operators to navigate a warehouse in real time and maximise order picking efficiency.
The direction that augmented and virtual reality development and industry is taking bodes well for widespread consumer adoption and acceptance of the technology. As the digital and physical worlds of users become more fused with each new technological advancement, it is our responsibility as experience designers to think about how these interactions will be realised and how to keep users safe. Inquire within:
How realistic must these situations be?
In order to reduce the likelihood of injuries, how can we ensure that users remain alert at all times?
If we want to create mixed reality solutions that people can use all day long, we need to think about how such solutions will affect their health and safety. For instance, can wearing a headset for an extended amount of time induce headaches or vision loss?
We may look forward to an exciting future challenge in the form of the creation and regulation of these technologies.
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2.Animation Artistic
Prior until now, it was difficult to create animations for the web and applications since development teams had to constantly compromise on animation quality, site speed, and app size. Since then, a lot of things have changed. Recent advancements in bandwidth (hello, 5G!) and the introduction of frameworks like Lottie Files have made it possible for designers to create beautiful animations without sacrificing speed or efficiency.
Experienced designers may now add motion design to their repertoire thanks to the widespread use of these technologies. I predict that animations will become more common in the future, not just to add life and beauty to designs but also to streamline the user experience and surprise and please them with brilliant micro-interactions.
3. A Scrolling Experience That Pulls You In
There is a strong connection between motion design and immersive scrolling (for an example, see this site). Until recently, most web designers had assumed that users would scroll through a site in the same sequence in which pages were shown. For instance, what hierarchy should be employed to convey the tales their customers want to tell, and what sequence was ideal for consumers to receive the message? Even when there was a moving image or video, everything remained in place.
Smooth animations and additional component behaviours on scroll are now simpler to create than ever before thanks to Javascript, animation libraries, and native implementations (such as linear interpolation techniques). Designers may now choose what information is shown to users and how it is displayed, allowing for more strategic, narrative-focused content presentation. I’m certain that many businesses (especially those with an emphasis on landing pages) will take use of the opportunities presented by immersive scrolling to captivate their visitors.
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4. 3D Modeling
When I look at social media posts, I often see 3D pictures. Nonetheless, I anticipate that the “pleasant corporate illustration” style that has been so pervasive since 2020/21 will begin to wane, making space for a new direction. In an effort to make websites and applications more engaging, I’ve seen that designers are rediscovering pictures (with vibrant colour and motion editing), imprecise artwork, and 3D objects to embellish or supplement the content. Since it coincides with the growth and popularity of virtual reality and augmented reality technology, I expect the latter to keep expanding over the next year.
5. Gradients
You may have seen the rise of gradients in both social media and fashion, but the 1980s and 1990s are now making a comeback. More vibrant colours and jazzy styles are the result. This has shown itself in many ways throughout the digital sphere, including the revival of gradients, the embrace of brutalism, and the use of bright colour schemes.
This year, gradients have seen widespread use, and I think they will continue to be popular for the foreseeable future. We should expect to see a wonderful, colourful parade of screens, packaging, and more as consumers employ more upbeat, multi-colored palettes to combat the fatigue that Covid has produced.
6. Brutalism
Another retro style that has reemerged on the silver screen this year is Brutalism; whether in its original form or as a variety like Kitsch or Neobrutalism, I expect it to be around for a while. Along with the swell of nostalgia, throwbacks to simpler, less corporate times in online design have become more common. Gradients, high-contrast colours, borders, and references to vintage graphics/illustrations combined with photorealistic imagery are all making a comeback in web design. Basically, the Internet’s quirks, plus the added UX know-how that makes everything legible and easy to understand.
7. Health
Many people, especially in the post-pandemic age when working from home has been the norm, have come to appreciate the need of caring for one’s mental and physical health. In other words, people realised they should treat themselves better. In my opinion, this means that individuals are starting to prioritise their mental and physical health every day. In addition, I anticipate this attitude to be reflected in the growth of other related trends within the Design Sector. This may lead to the widespread use and improvement of wearable technology for monitoring both mental and physical well-being, or it may lead to the introduction of subdued “calming” colour palettes for electronic displays.
What does this suggest for the future of applications that promote wellness and health? analytics and data visualisation get more attention? Yes. New and interesting (maybe screenless) interactions may, however, be in our future thanks to the advent of Smart Textiles, hearables, and other forms of wearable technology.
Final thoughts
The tools for creating stunning, user-friendly design and riveting stories are at our fingertips, thanks to the proliferation of cutting-edge technology. Your interface may really shine if you’ve been paying attention to the newest trends in the business.
Image by storyset on Freepik
