This article will discuss 13 exciting developments in product design to look forward to in 2023.

Product design will be heavily influenced by human-centered innovation, eco-friendly aesthetics, unconventional typography, spare layouts, and engaging animations in the year 2023. We’ll delve into these and other topics to help inspire your next creative work.

The skeuomorphic style became popular in the design industry in 2017. Using the skeuomorphic design, we can create digital interfaces that mimic the appearance of physical objects. In user interfaces, they are often shown as buttons, sliders, and knobs.

Designers in the year 2022 made things more individual by giving people more control over aesthetic elements including color schemes, audio, and visual layouts. Google’s Material Design 3 includes support for Dynamic Color to do this.

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The Most Exciting Design Trends for Products in 2023

It was difficult to narrow this year’s crop of graphic design trends down to a manageable few since they’re all so fresh, innovative, and enjoyable. Please see below our list of the thirteen most significant trends in product design for the year 2023.

(1) The first is code-driven design.

As strong believers in the merits of code-based design tools like trends-design hugger, we are glad to see more companies using them. Users of trends-design huggers may have a lot to look forward to in 2023 when we eventually release our Merge-MUI integration.

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MUI, a React UI framework inspired by Material Design, is used to generate prototypes for webdesigntrends. When designing using production-ready components, usability testing goes better, product drift is prevented, and design handoffs are easier.

(2) The Third-Generation Material Layout

Google’s Material Design UI framework is still the gold standard for many different kinds of product design, even after three major revisions. Designers can swiftly develop and grow their projects with this full and versatile UI kit.

In the latest version of Material Design, you’ll find three enhancements:

Brands like Dynamic Color, which let consumers design their own color schemes by picking out their own wallpaper and other materials, are exemplary of the shift toward giving consumers more say in the design process.

To prepare for the arrival of foldable mobile devices, Google has released UI design patterns. Patterns like this include seating positions, accessibility features, door and window hinges, and partition screens.

Designers may create reusable CSS variables for things like color, typeface, measurement, and more with the help of design tokens.

(3) Instances of Typography

Although badly executed typography may have a detrimental impact on usability, it is crucial for creating a unified user interface design and providing users with engaging new experiences.

“big firms like Uber, Santander, and Badoo have gone towards cleaner, friendlier corporate identities with a typeface that indicates a more inclusive design,” notes Envato, a major digital asset seller.

In 2023, designers will likely utilize easily legible, UX-friendly typefaces with little quirks and anomalies to distinguish themselves from the crowd, in keeping with current trends in inclusive, accessible, and sustainable design.

(4) New Approaches to Eco-Friendly Website Development

Since 2022, when designers and engineers first began making serious efforts to implement sustainable web design and product development approaches, these movements have gained momentum.

Adopting green hosting services, minimalist content management systems, optimizing user experience (UX) workflow, and purchasing pre-owned or used hardware are all examples of current sustainable web design trends.

(5) Reconsidering Minimalism

Even with the increased awareness of the need to reduce our carbon footprint, designers continue to choose minimalistic, easy-to-navigate user interfaces. A product’s minimalist design improves the user experience in addition to its visual appeal.

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Minimalist user interfaces are excellent for the psychology of UI design, accessibility, and inclusive design. Reduce the number of distractions and CTAs for an easier-to-navigate, more user-friendly design.

Minimalism not only helps with UX as a whole, but it also helps with design consistency and makes it easier to build and expand a design system.

(6) Power Failure

While not a brand-new occurrence, switching to dark mode is one way to mitigate the negative impacts of blue light from screens. Some users like the darker theme because it decreases glare and makes text easier to see.

The Material Design, iOS, MUI, and other popular UI frameworks all provide dark mode alternatives. User customization will be a major theme in 2023’s design, and you’ll notice that many digital products and websites provide a “dark mode” option.

(7) Micro-Interactions with Animated Visuals

Motion graphics and micro-interactions are two examples of the new user interface features that designers have been giving a lot of consideration to. In addition to capturing the interest of your audience, these interactive animations may also teach them valuable lessons about the system in question.

In order to make the user experience seem more seamless, designers will often utilize microinteractions as a distraction from the actual transitions and loading that are taking place behind the scenes.

(8) Mobile thumb-friendly navigation

To conform to the universal, human-focused idea of the year 2023, websites and digital products are designed for thumb-friendly mobile UIs. Thumb-friendly interfaces may be especially helpful for one-handed users, those who are always on the go, and people who are juggling the needs of a young child.

Mobile users may take immediate action using a floating call to action button that doesn’t need them to scroll the page. Making web pages more thumb-friendly may boost the number of people who buy something online.

In the case of Streamline, one of Shopify’s most popular mobile-first themes, a drop-down menu located in the bottom serves as the main means of navigation. The designers of Streamline made it a priority to ensure that every page could be navigated with a single finger, allowing consumers to browse, choose, and complete their purchases with ease.

(9) Creating a Voice-Activated Interface (VUI)

One of the most exciting trends in UX design is the rise of virtual user interfaces like Alexa, Siri, Bixby, and Google Assistant. According to Statista, by 2024 there will be more automated voice assistant devices than humans in the world.

However, there is still a need for improvement in voice design before it can be termed mature. I anticipate more standardization and growth in VUI during the next year.

As the industry shifts toward voice-first design, exciting breakthroughs in machine learning and artificial intelligence (AI) might lead to more personalized user experiences, novel new products, and less dependence on user interaction with displays.

(10) Movement Towards Planning With Ecosystems in Mind

With the help of digital product ecosystems, users may switch between applications and devices with ease, which can increase their effectiveness. Google Workspace is the best-known example of this kind of platform since it provides access to both internal Google tools and external third-party applications via its own Marketplace.

Understanding the Multiverse via the Lens of VR’s User Experience

It’s reasonable to assume that demand for VR devices like the HTC Vive, Oculus Rift, and Google Cardboard will increase in the wake of Facebook’s rebranding as Meta and subsequent shift in focus to the Metaverse.

(11) Currently, product designers are working on the following three virtual reality user experiences:

Users of virtual reality (VR) headsets and other associated technology experience an entirely artificial, simulated environment.

With augmented reality (AR), digitally created images are superimposed over a user’s perspective of the real world.

The term “mixed reality” (MR) refers to the fusion of real-world and simulated elements.

Although VR user interfaces are designed in a similar fashion, viewports and environments are far more complex. With VR and the Metaverse developing at such a breakneck pace, it’s difficult to predict any concrete trends, but it’s feasible that we’ll see more VR devices designed specifically for the office in the next 18 months.

If you are interested in virtual reality product design but are still learning the ropes, you may find this article from trends-design hugger Planet, Designing User Experience for VR Applications, helpful. To learn more about UX design principles for VR, check out UXXR’s article “Human-Centered Design Principles for VR.”

(12) Glassmorphism, Aurora, and Holographic Neon Lights

Semitransparent objects with colorful blur backgrounds are now a common feature of the Apple Mac OS Big Sur and Microsoft Windows 11 user interfaces.

Aurora: some fresh user interface components and colorful blur backgrounds, similar to the doc pages in Material Design 3.

Abstract geometric shapes, fluorescent colors, and holographic textures and patterns define this holographic aesthetic.

These colorful designs are often used as hero headers or to hide the underlying overlay.

(13) Cartonboard Environmentally Friendly

Many environmentally conscious companies use the “cardboard effect” in their designs to convey a sense of minimalism and minimalism. Designers often use bold, huge san-serif fonts, earthy tones, circles, and rounded corners to get the coveted “cardboard cutout” appearance.

Develop your product to its fullest potential. code-based design is being used by the trends-design hugger to radically alter UX design methods and workflows. The advanced features of trends-design hugger help product teams create prototypes that are almost identical to the final, code-based solution.

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